Monday, October 31, 2005

10/31/2005 - Who's Buying Print Advertising?


10/31/05 - Converse readies campaign for Wade line
brandweek
http://brandweek.com/bw/news/recent_display.jsp?vnu_content_id=1001391865

10/31/2005 - Print Media Industry News That Touches Advertising


International:

10/31/05 - UK postal magazine awarded to Condé Nast
intellagencia
http://www.intellagencia.com/news.asp?siteid=4&id=68873

10/31/05 - Hunting season preamble launched for Horse & Hound
intellagencia
http://www.intellagencia.com/news.asp?siteid=4&id=68871

10/31/05 - IB Universal inflight newspaper ups circ. to 80,000
publicitas
http://www.publicitas.com/display.asp?id=6.8&chp=6.3&foot=6.9&cpny=*&PARAM1=15312

10/31/05 - News Corp takes control of realestate.com.au, migration to Internet continues
afr
http://afr.com/articles/2005/10/31/1130607182142.html

10/31/05 - PC World chases Christmas shoppers with new campaign
mediaweek uk
http://www.mediaweek.co.uk/news/index.cfm?fuseaction=details&nNewsID=525241

National:

10/31/05 - Ad Exec Pamela D. Henson joins Denver Newspaper Agency
pr newswire
http://biz.yahoo.com/prnews/051028/laf073.html?.v=8

10/31/05 - CMP launching "Great Minds, Great Ideas" Integrated Marketing Program With Leading Advertisers
pr newswire
http://biz.yahoo.com/prnews/051028/sff037.html?.v=23

10/31/05 - USA Today taking advertising circulars into virtual
ny times
http://www.nytimes.com/2005/10/31/technology/31ecom.html

10/31/05 - Newspapers struggle in on-demand media world
st petersburg times
http://www.sptimes.com/2005/10/30/Business/Information_Age_finds.shtml

10/31/05 - Technology means today's newspaper news is already dated
deleware online
http://www.delawareonline.com/apps/pbcs.dll/article?AID=/20051031/NEWS/510310345/1006

10/31/05 - Google touts Internet, buys ad in print
ny post
http://www.nypost.com/business/56554.htm

10/31/05 - Food mags gear up for holiday banquet
ny post
http://www.nypost.com/business/56561.htm

10/31/05 - AdAge sells entire issue ad space to Infinity
ny post
http://www.nypost.com/business/56560.htm

10/31/05 - Goldman Sachs sees 05 as worst revenue growth since recession impacted 2001-2002
media post
http://publications.mediapost.com/index.cfm?fuseaction=Articles.showArticleHomePage&art_aid=35690

10/31/05 - Business mags given a nod from pleased media buyers
mediaweek
http://www.mediaweek.com/mw/news/recent_display.jsp?vnu_content_id=1001392202

10/31/05 - Airlines struggle with passenger revenue but in-flight mags fly high with ads
marketwatch
http://www.marketwatch.com/news/archivedStory.asp?archive=true&dist=ArchiveSplash&siteid=mktw&guid=%7B2D15A122%2D077F%2D4756%2D9D4F%2DDF23B2D6A0BC%7D&returnURL=%2Fnews%2Fstory%2Easp%3Fguid%3D%7B2D15A122%2D077F%2D4756%2D9D4F%2DDF23B2D6A0BC%7D%26siteid%3Dmktw%26dist%3D%26archive%3Dtrue%26param%3Darchive%26garden%3D%26minisite%3D

Hispanic:

10/31/05 - Outsourced Fronteras de la Noticia replaces Nuevo Mundo
berkeley daily planet
http://www.berkeleydailyplanet.com/article.cfm?issue=10-28-05&storyID=22626

10/31/05 - IB Universal inflight newspaper ups circ. to 80,000
publicitas
http://www.publicitas.com/display.asp?id=6.8&chp=6.3&foot=6.9&cpny=*&PARAM1=15312

10/31/05 - Latina & Associates and Healy Media legal dispute resolved
printadvertising.com
http://www.printadvertising.com/pressrelease_ellatino103105.html

10/31/05 - Advo study helps restaurant owners better understand the Hispanic market
hispanic ad
http://hispanicad.com/cgi-bin/news/newsarticle.cgi?article_id=17887

10/31/05 - ANA announces finalists for 2005 Multicultural Excellence Awards
hispanic ad
http://hispanicad.com/cgi-bin/news/newsarticle.cgi?article_id=17890

Friday, October 28, 2005

10/28/2005 - Who's Buying Print Advertising?

10/28/05 - Mrs. Mucus(TM) Joins Popular Mucinex(R) Marketing Campaign
business wire
http://biz.yahoo.com/bw/051027/275986.html?.v=1

10/28/05 - Stop It Now! Minnesota Launches Twin Cities Advertising Campaign to Prevent Child Sexual Abuse
pr newswire
http://biz.yahoo.com/prnews/051027/cgth053.html?.v=28

10/28/2005 - Print Media Industry News That Touches Advertising


International:

10/28/05 - Holtzbrinck takes heat for newspaper foreign sale
reuters
http://yahoo.reuters.com/financeQuoteCompanyNewsArticle.jhtml?duid=mtfh40321_2005-10-27_15-40-29_l27726354_newsml

10/28/05 - Freesheet Le Matin Bleu to be distributed in 44 towns in Switzerland
publicitas
http://www.publicitas.com/display.asp?id=6.8&chp=6.3&foot=6.9&cpny=*&PARAM1=15305

10/28/05 - The Times gives away recipe book with each copy in new promotion
mediaweek uk
http://www.mediaweek.co.uk/news/index.cfm?fuseaction=details&nNewsID=524907

10/28/05 - Gates predicts newspapers, magazines to be come redundant
media guardian
http://www.guardian.co.uk/frontpage/story/0,16518,1602596,00.html

10/28/05 - U.K. and Ireland Media Sellers Use MyAdBase to Find Global Buyers of Advertising Space
pr web
http://www.prweb.com/releases/2005/10/prweb302968.htm

National:

10/28/05 - EPIC Media Announces the National Newsstand Launch of Everything for Men and Everything for Women Magazines
business wire
http://biz.yahoo.com/bw/051028/285090.html?.v=1

10/28/05 - Charlotte Business Journal Launches Charlotte Area Commercial Real Estate Portal
pr newswire
http://biz.yahoo.com/prnews/051028/clf001.html?.v=29

10/28/05 - Puget Sound Business Journal Launches Seattle Area Commercial Real Estate Portal
pr newswire
http://biz.yahoo.com/prnews/051028/clf002.html?.v=29

10/28/05 - Non-profit chases total ban on DTC
brandweek
http://brandweek.com/bw/news/recent_display.jsp?vnu_content_id=1001391050

Thursday, October 27, 2005

10/27/2005 - Who's Buying Print Advertising?

10/27/05 - Samsung planning 2006 ad campaign
btob
http://www.btobonline.com/article.cms?articleId=25878

10/27/05 - Missouri Baptist Medical Center promotes physician referral phone service
dbusiness news
http://stlouis.dbusinessnews.com/shownews.php?newsid=48990&type_news=latest

10/27/05 - St. Lucia targets GA for tourist ads
ad week
http://www.adweek.com/aw/regional/southeast/article_display.jsp?vnu_content_id=1001390392

10/27/2005 - Print Media Industry News That Touches Advertising


International:

10/27/05 - Sorrell sees media company "panic" in wake of the Internet
reuters
http://yahoo.reuters.com/financeQuoteCompanyNewsArticle.jhtml?duid=mtfh32265_2005-10-27_12-00-21_l27664983_newsml

10/27/05 - Arabic Language Edition of BusinessWeek Launched
business wire
http://biz.yahoo.com/prnews/051027/nyth017.html?.v=25

10/27/05 - Reader's Digest Magazine Launches in Romania
pr newswire
http://biz.yahoo.com/prnews/051027/nyth030.html?.v=30

10/27/05 - G+J closes Schöner Essen magazine and launches Viva! in the cooking category
publicitas
http://www.publicitas.com/display.asp?id=6.8&chp=6.3&foot=6.9&cpny=*&PARAM1=15300

10/27/05 - BC's Golden Star gets a makeover
the golden star
http://www.thegoldenstar.net/portals-code/list.cgi?paper=100&cat=23&id=518415&more=

10/27/05 - Scotland daily newspapers join for readership effort
the herald
http://www.theherald.co.uk/news/49561-print.shtml

10/27/05 - Poland daily newspaper market hots up with entrance of Michal Solowow
wbj
http://www.wbj.pl/?command=printing&id=28964&

10/27/05 - Torstar partners with Livedeal.com to launch free on-line classified
editor & publisher
http://www.editorandpublisher.com/eandp/departments/ad_circ/article_display.jsp?vnu_content_id=1001390400

National:

10/27/05 - Harte-Hank reports growth in quarterly revenue, net income
business wire
http://biz.yahoo.com/bw/051027/275243.html?.v=1

10/27/05 - Martha Stewart Living Omnimedia, Inc. Announces Third Quarter 2005 Results
pr newswire
http://biz.yahoo.com/prnews/051027/nyth054.html?.v=28

10/27/05 - International and domestic mags help narrow Reader's loss
reuters
http://yahoo.reuters.com/financeQuoteCompanyNewsArticle.jhtml?duid=mtfh31011_2005-10-27_11-21-19_wen2507_newsml

10/27/05 - NetWorld Alliance Launches New Magazine to Cover Fast-Growing Fast Casual Restaurant Segment
pr newswire
http://biz.yahoo.com/prnews/051027/clth050.html?.v=29

10/27/05 - NAA releases 2005 Circulation Facts, Figures & Logic
naa
http://www.naa.org/utilartpage.cfm?TID=NR&AID=7273

10/27/05 - NY Times says circulation jumps a bit
ny post
http://www.nypost.com/business/30155.htm

10/27/05 - Newspaper Help-Wanted Index edges up for September
pr newswire
http://biz.yahoo.com/prnews/051027/nyth164.html?.v=22

10/27/05 - Google classifieds seen as more content oriented than advertising
dm news
http://dmnews.com/cgi-bin/artprevbot.cgi?article_id=34558

10/27/05 - Runner's World offers pod cast advice for NY City Marathoners
rodale pr via mpa
http://www.magazine.org/content/Files/runnersworld102605.pdf

10/27/05 - Dow Jones Drops Wall For One Week
media post
http://publications.mediapost.com/index.cfm?fuseaction=Articles.showArticleHomePage&art_aid=35559

10/27/05 - Google sees larger share of blue-chip brand budget
brandweek
http://brandweek.com/bw/news/apparelretail/article_display.jsp?vnu_content_id=1001349794

10/27/05 - News on-line is a natural fit for youth, so where's that leave newspapers?
tribune
http://www.chicagotribune.com/business/chi-0510270071oct27,1,2820040.story

10/27/05 - Spin and Vibe put up the for sale signs
radar
http://www.radaronline.com/fresh-intelligence/index.php#report_003785

Hispanic:

10/27/05 - La Voz Fin de Semana weekend home edition to Launch on November 12
pr newswire
http://biz.yahoo.com/prnews/051026/law142.html?.v=2

Wednesday, October 26, 2005

10/26/2005 - Who's Buying Print Advertising?


10/26/05 - Wal-Mart plans early jump on holiday advertising
retuers
http://yahoo.reuters.com/financeQuoteCompanyNewsArticle.jhtml?duid=mtfh84412_2005-10-25_19-40-32_n25247888_newsml

10/26/05 - Luxury auto brands increase marketing effort
aiada
http://www.aiada.org/article.asp?id=51168

10/26/05 - Lincoln driving for younger audience with "Reach Higher" ads
autoweek
http://www.autoweek.com/news.cms?newsId=103443

10/26/05 - Franklin Highlights players in WS wearing glove
brandweek
http://brandweek.com/bw/news/sportsent/article_display.jsp?vnu_content_id=1001349686

10/26/05 - Mucinex brand expectorant schedules November placements
adweek
http://www.adweek.com/aw/regional/west/article_display.jsp?vnu_content_id=1001351693

10/26/2005 - Print Media Industry News That Touches Advertising


International:

10/26/05 - Torstar shells out $3M for stake in LiveDeal.com
cp
http://news.yahoo.com/s/cpress/20051025/ca_pr_on_me/torstar_2

10/26/05 - IPC merges ad departments for consumer titles
mediaweek uk
http://www.mediaweek.co.uk/news/index.cfm?fuseaction=details&nNewsID=524442

10/26/05 - Maxim planning November launch in India
mediaweek uk
http://www.mediaweek.co.uk/news/index.cfm?fuseaction=details&nNewsID=524263

10/26/05 - Match magazine expands to TV
mediaweek uk
http://www.mediaweek.co.uk/news/index.cfm?fuseaction=details&nNewsID=523931

National:

10/26/05 - The Wall Street Journal Online Announces 2005 Open House
business wire
http://biz.yahoo.com/bw/051026/265584.html?.v=1

10/26/05 - Google begins testing new on-line classified placement program
retuers
http://yahoo.reuters.com/financeQuoteCompanyNewsArticle.jhtml?duid=mtfh86423_2005-10-25_20-52-31_n25248996_newsml

10/26/05 - Hachette's Road & Track Speed and Road & Track Road Gear flip to on-line, supported by print supplements
hachette pr via mpa
http://www.magazine.org/content/Files/hachette102505.pdf

10/26/05 - North Dekota newspaper owners buy six Olson Press newspapers
editor & publisher
http://www.editorandpublisher.com/eandp/departments/business/article_display.jsp?vnu_content_id=1001351215

10/26/05 - Newspapers encouraged to keep value by protecting editorial
editor & publisher
http://www.editorandpublisher.com/eandp/news/article_display.jsp?vnu_content_id=1001351290

10/26/05 - Researchers report free newspapers have had negligible impact on key market circulation growth
media post
http://publications.mediapost.com/index.cfm?fuseaction=Articles.showArticleHomePage&art_aid=35541

10/26/05 - Washington Post tests free ipod video downloads, ad free for now
media post
http://publications.mediapost.com/index.cfm?fuseaction=Articles.showArticleHomePage&art_aid=35536

10/26/05 - Laptop execs charged over circulation flap
ad age
http://www.adage.com/news.cms?newsId=46505

10/26/05 - Advo reports fourth quarter year-over-year revenue increase of 7.2%
business wire
http://home.businesswire.com/portal/site/google/index.jsp?ndmViewId=news_view&newsId=20051025006145&newsLang=en

Tuesday, October 25, 2005

10/25/2005 - Who's Buying Print Advertising?





10/25/05 - Ratchet Teams Up With His Allied Bots for Survival in Ratchet
pr newswire
http://www.prnewswire.com/cgi-bin/stories.pl?ACCT=104&STORY=/www/story/10-25-2005/0004194004&EDATE=

10/25/05 - Air France Launches New Corporate Advertising Campaign in the U.S.
pr newswire
http://biz.yahoo.com/prnews/051024/clm536.html?.v=2

10/25/05 - Tower Records breaks campaign for key driver cities
adweek
http://www.adweek.com/aw/regional/west/article_display.jsp?vnu_content_id=1001351140

10/25/05 - Eddie Bauer campaign highlights new seasonal pop-up stores
Stuart Elliott/In Advertising - click to subscribe
http://www.nytimes.com/mem/email.html

10/25/2005 - Print Media Industry News That Touches Advertising

International:

10/25/05 - Freesheets Le Matin Bleu and 20 Minutes go head-to head in Switzerland
nzz online
http://www.nzz.ch/2005/10/25/eng/article6187799.html

10/25/05 - Lloydmedia picks up Contact Management magazine
crm today
http://www.crm2day.com/news/crm/116094.php

10/25/05 - Mecom Group to buy newspaper publisher Berliner Verlag GmbH & Co.
news from russia
http://newsfromrussia.com/economics/2005/10/25/66125.html

10/25/05 - IPC agrees to Taiwanese edition of Decanter
publicitas
http://www.publicitas.com/display.asp?id=6.8&chp=6.3&foot=6.9&cpny=*&PARAM1=15274

10/25/05 - News International move into women's magazine category with launch of True Lives and Inside Out
mediaweek uk
http://www.mediaweek.co.uk/news/index.cfm?fuseaction=details&nNewsID=523945

10/25/05 - ZenithOptimedia forecast downgrades estimated UK ad spend
mediaweek uk
http://www.mediaweek.co.uk/news/index.cfm?fuseaction=details&nNewsID=523953

10/25/05 - Sunday Telegraph reports positive response from media buyers for planned magazine launches
mediaweek uk
http://www.mediaweek.co.uk/news/index.cfm?fuseaction=details&nNewsID=523935

10/25/05 - Darwin would agree, newspaper's success depends on evolution
the age
http://www.theage.com.au/news/creative--media/newspapers-future-healthy/2005/10/21/1129775951114.html

10/25/05 - New International WSJ format raises bar for compacts
media guardian
http://media.guardian.co.uk/presspublishing/comment/0,7495,1598529,00.html

10/25/05 - Private equity firms consider VNU
reuters
http://today.reuters.com/investing/financeArticle.aspx?type=mergersNews&storyID=2005-10-25T093758Z_01_L25351997_RTRIDST_0_MEDIA-VNU-UPDATE-1.XML

National:

10/25/05 - New Online Publishers Association White Paper Analyzes Local Online Audience Measurement
business wire
http://biz.yahoo.com/bw/051024/245746.html?.v=1

10/25/05 - Clicklab Launches Click Fraud Audit Service for Pay-Per-Click (PPC) Advertisers and Publishers
buisness wire
http://biz.yahoo.com/bw/051025/255583.html?.v=1

10/25/05 - Primedia likely to miss forecast as auto ad segment slumps
ap
http://biz.yahoo.com/ap/051024/primedia_outlook.html?.v=1

10/25/05 - Primedia explores company split
marketwatch
http://www.marketwatch.com/news/story.asp?guid=%7BF63822BD%2D6E6C%2D49E7%2D9AD1%2D28B176718D93%7D&siteid=mktw

10/25/05 - Magazine acquisitions help Meredith profit rise
ap
http://news.yahoo.com/s/ap/20051024/ap_on_bi_ge/earns_meredith_2

10/25/05 - North American Publishing finds fit for Home Furnishings Business magazine
btob
http://www.btobonline.com/article.cms?articleId=25806

10/25/05 - Boston Globe experiments with Wi-Fi "Pulse Points" no ads for now
click z
http://www.clickz.com/news/article.php/3558221

10/25/05 - Essence magazine tries event focused subscription drives
dm news
http://dmnews.com/cgi-bin/artprevbot.cgi?article_id=34478

10/25/05 - Readership.com seeks to develop a new measurement service for advertisers and publishers
media post
http://publications.mediapost.com/index.cfm?fuseaction=Articles.showArticleHomePage&art_aid=35464

10/25/05 - U.S. News Continues To Lead, Extends Franchise
media post
http://publications.mediapost.com/index.cfm?fuseaction=Articles.showArticleHomePage&art_aid=35476

Hispanic:

10/25/05 - Anheuser-Busch ups Hispanic ad spend for 2006 by 66 percent
biz journals
http://www.bizjournals.com/stlouis/stories/2005/10/24/daily13.html?from_rss=1

Monday, October 24, 2005

10/24/2005 - Who's Buying Print Advertising?


10/24/05 - Carnival plans to "Give them a holiday to remember"
miami herald
http://www.miami.com/mld/miamiherald/business/12966635.htm?source=rss&channel=miamiherald_business

10/24/05 - Cingular Wireless reaches out to Hispanic market
adweek
http://www.adweek.com/aw/regional/southeast/article_display.jsp?vnu_content_id=1001349891

10/24/05 - Pontiac launched a Hispanic advertising campaign. Magazines play an important part
portada-online
http://www.portada-online.com/HTML/WEBSITE/PAID/2005/10250507.ASPX

10/24/2005 - Print Media Industry News That Touches Advertising


International:

10/24/05 - INS hammers government over proposed print advertising tax
outlook india
http://www.outlookindia.com/pti_news.asp?id=330798

10/24/05 - Edipresse Polska launches two parenting titles
publicitas
http://www.publicitas.com/display.asp?id=6.8&chp=6.3&foot=6.9&cpny=*&PARAM1=15275

10/24/05 - Metro readies new launch for Spain
mediaweek uk
http://www.mediaweek.co.uk/news/index.cfm?fuseaction=details&nNewsID=523896

10/24/05 - WSJ unveils its weekly style supplement magazine
mediaweek uk
http://www.mediaweek.co.uk/news/index.cfm?fuseaction=details&nNewsID=523815

National:

10/24/05 - Dow Jones Newsletters Launches New Publication on Flourishing Hedge-Fund Industry
business wire
http://biz.yahoo.com/bw/051024/245329.html?.v=1

10/24/05 - Yellow Book Launches Denver Metro Directory
business wire
http://biz.yahoo.com/bw/051024/245655.html?.v=1

10/24/05 - Meredith reports 1Qtr rise is advertising revenues of 29%
pr newswire
http://biz.yahoo.com/prnews/051024/cgm006.html?.v=27

10/24/05 - Village Voice Media and New Times Media to Merge
pr newswire
http://biz.yahoo.com/prnews/051024/nym110.html?.v=19

10/24/05 - Annuity Market News to Become Official Publication of NAVA
pr newswire
http://biz.yahoo.com/prnews/051024/nym012.html?.v=26

10/24/05 - Tammy Jordan made ad director at Journal Gazette and Times-Courier
jg-tc
http://www.jg-tc.com/articles/2005/10/23/news/news03.txt

10/24/05 - Great Valley Publishing plans launch of Today's Diet and Nutrition magazine
dm news
http://dmnews.com/cgi-bin/artprevbot.cgi?article_id=34489

10/24/05 - Every Day With Rachael Ray Hits Newsstands Oct. 25
phoenix
http://phoenix.corporate-ir.net/phoenix.zhtml?c=71092&p=irol-newsArticle&ID=770791&highlight=

10/24/05 - After difficult years, magazines now appear offer great potential
media village
http://www.mediavillage.com/jmr/2005/10/19/jmr-10-19-05/

Hispanic:

10/24/05 - San Jose Mercury News to stop Spanish language version for lack of profitability
the star
http://thestar.com.my/news/story.asp?file=/2005/10/22/world/20051022132307&sec=world

10/24/05 - Meredith launches Siempre Mujer! with circulation of 350,000
dm news
http://dmnews.com/cgi-bin/artprevbot.cgi?article_id=34490

10/24/05 - Cingular Wireless reaches out to Hispanic market
adweek
http://www.adweek.com/aw/regional/southeast/article_display.jsp?vnu_content_id=1001349891

10/24/05 - Cobalt Ventures acquired both, Miami En Sus Manos and Broward-Palm Beach En Sus Manos
portada-online
http://www.portada-online.com/HTML/WEBSITE/PAID/2005/10250505.ASPX

10/24/05 - Pontiac launched a Hispanic advertising campaign. Magazines play an important part
portada-online
http://www.portada-online.com/HTML/WEBSITE/PAID/2005/10250507.ASPX

Friday, October 21, 2005

PrintAdvertising.com Welcomes THE CRISIS Magazine


PrintAdvertising.com would like to welcome THE CRISIS Magazine to the Publication Profile Directory. THE CRISIS Magazine is the official publication of the NAACP. Published bi-monthly, THE CRISIS magazine is dedicated to being an open and honest forum for discussing critical issues confronting people of color, American society and the world in addition to highlighting the historical and cultural achievements of these diverse peoples. For advertising information click here.

10/21/2005 - Who's Buying Print Advertising?

10/21/05 - University of Pittsburgh Medical Center finds right prescription in print
post-gazette
http://www.post-gazette.com/pg/05293/591541.stm

10/21/2005 - Print Media Industry News That Touches Advertising


International:

10/21/05 - Australia: Rural Press sees no present concern with advertising market, forecast profit growth
asia pulse
http://au.biz.yahoo.com/051021/17/bmjw.html

10/21/05 - Spain: El Pais daily reports strong advertising as Prisa Media net profit grows 25%
ap
http://biz.yahoo.com/ap/051021/spain_prisa.html?.v=1

10/21/05 - Prisa launches Gente y Mucho Mas, entertainment supplement to newspapers
publicitas
http://www.publicitas.com/display.asp?id=6.8&chp=6.3&foot=6.9&cpny=*&PARAM1=15265

10/21/05 - Yellow Pages Group and Transcontinental Media enter into partnership
cnw group
http://biz.yahoo.com/cnw/051020/e_transcont_ypg_partn.html?.v=1

10/21/05 - Canada: Saturday Night Magazine to close due to lack of advertising
reuters
http://news.yahoo.com/s/nm/20051020/wl_canada_nm/canada_media_saturdaynight_col_1

10/21/05 - Prediction of print's death but empty words in Asia's booming market
smh
http://www.smh.com.au/news/technology/you-wouldnt-read-about-it-but-asias-press-thrives/2005/10/21/1129775960616.html

10/21/05 - FT taps Rob Grimshaw as head of global advertising strategy and operations
intellagencia
http://www.intellagencia.com/news.asp?siteid=4&id=68779

10/21/05 - PPA begins marketing effort to increase magazine circulation
mediaweek uk
http://www.mediaweek.co.uk/news/index.cfm?fuseaction=details&nNewsID=523426

10/21/05 - Telegraph planning retirement guide supplements
mediaweek uk
http://www.mediaweek.co.uk/news/index.cfm?fuseaction=details&nNewsID=523136

10/21/05 - VNU to launch Computing Business Magazine
mediaweek uk
http://www.mediaweek.co.uk/news/index.cfm?fuseaction=details&nNewsID=523133

National:

10/21/05 - NYTimes.com Reports Record-Breaking Traffic for September
business wire
http://biz.yahoo.com/bw/051020/205985.html?.v=1

10/21/05 - Illinois Newspapers Change Policy to No Longer Accept Classified Ads for Guns
pr newswire
http://biz.yahoo.com/prnews/051020/cgth042.html?.v=25

10/21/05 - Valassis FSI size reduction cuts costs ads to increase in quarterly rev.
pr newswire
http://biz.yahoo.com/prnews/051020/deth014.html?.v=29

10/21/05 - WSJ posts modest advertising linage gains in September
business wire
http://biz.yahoo.com/bw/051020/205373.html?.v=1

10/21/05 - Dow Jones & Company 2005 Advertising Linage Percentage Increases (Decreases) from 2004
business wire
http://biz.yahoo.com/bw/051020/205374.html?.v=1

10/21/05 - Belo shows 6.1 percent increase in September advertising revenues for the Newspaper Group
pr newswire
http://biz.yahoo.com/prnews/051020/nyth063.html?.v=29

10/21/05 - Newspaper businesses buzz in search for ways to keep readers
business 2.0
http://www.business2.com/b2/web/articles/0,17863,1120552,00.html

10/21/05 - In tough times the Boston Globe fights for survival
boston herald
http://news.bostonherald.com/localRegional/view.bg?articleid=107885

10/21/05 - MPA head says magazine metrics are irrelevant to proving advertising effectiveness
circulation management
http://www.circman.com/Circulation_Management_Article.445+M5b7149008e6.0.html

10/21/05 - Attention Google: Newspaper Advertising Works Too!
pr web
http://www.prweb.com/releases/2005/10/prweb299593.htm

10/21/05 - Drug companies prepare for change in anticipation of DTC advertising rules
ad age
http://www.adage.com/news.cms?newsId=46471

10/21/05 - MSLO approves 2006 launch of 30 something lifestyle magazine
wwd
http://www.wwd.com/related/article/102050

10/21/05 - Fairchild pulls plug on Children's Business magazine
btob
http://www.btobonline.com/article.cms?articleId=25797

Hispanic:

10/21/05 - Spain: El Pais daily reports strong advertising as Prisa Media net profit grows 25%
ap
http://biz.yahoo.com/ap/051021/spain_prisa.html?.v=1

10/21/05 - Prisa launches Gente y Mucho Mas, entertainment supplement to newspapers
publicitas
http://www.publicitas.com/display.asp?id=6.8&chp=6.3&foot=6.9&cpny=*&PARAM1=15265

10/21/05 - Latino Communications sees market boom, looking to expand reach
news-record
http://www.news-record.com/apps/pbcs.dll/article?AID=/20051021/NEWSREC0101/510210315/1001/NEWSREC0201

10/21/05 - Lopez Negrete Communications creates Spanish-language magazine for Visa financial education effort
adweek
http://www.vnuemedia.com/aw/login/login_subscribe.jsp?id=bZ6dlU8F%2B%2FJGndVIZublxhzRTkWtnprw4dM2lY4MzPi2%2BGO4u9Y42J28ZJ%2B%2FiFt%2BhAq77dFJsMvZ%2BLlhHiK7KhwP0aZqd0L0JtZsHUY9mwKAbCbt%2FmiRrrx1O8zJa9pd6o%2BAWATREwYyGNerWT367KmZKKDUXNK3BTb0w9bkWzQg9fpvq3hO7w3%2FdAtyPnjErXzo40ryn9nbPgvQ3PRvW%2Bl7lNK4EnTQKZQOr%2FLd%2B%2Flh3HE%2FVNMWaLb4Y7i71jjYd9efNJangHN5JYa4ghYnALXgtLrK%2BYTd

Wednesday, October 19, 2005

10/19/2005 - Who's Buying Print Advertising?

10/19/05 - American Chemistry Council Launches "essential2" Campaign
pr newswire
http://biz.yahoo.com/prnews/051018/dctu029.html?.v=29

10/19/05 - MarketWatch Launches ad for financial publications
ad jab
http://www.adjab.com/2005/10/18/marketwatch-launches-new-campaign/

10/19/05 - Saab plans multi-platformed campaign beginning October
brandweek
http://brandweek.com/bw/news/recent_display.jsp?vnu_content_id=1001307747

10/19/2005 - Print Media Industry News That Touches Advertising


International:

10/19/05 - Slow advertising environment may lead to cuts at Trinity Mirror
reuters
http://yahoo.reuters.com/financeQuoteCompanyNewsArticle.jhtml?duid=mtfh13804_2005-10-18_14-55-31_l18207248_newsml

10/19/05 - Newspapers, magazines help drive Arab ad spend up 20% in 2005
ame info
http://www.ameinfo.com/70208.html

10/19/05 - Connector Publishing prepares to launch travel magazine Discover Dubai
ame info
http://www.ameinfo.com/70264.html

10/19/05 - BusinessWeek is on its way to Bulgaria
publicitas
http://www.publicitas.com/display.asp?id=6.8&chp=6.3&foot=6.9&cpny=*&PARAM1=15247

10/19/05 - Reed sets sail with Travolution Magazine
mediaweek uk
http://www.mediaweek.co.uk/news/index.cfm?fuseaction=details&nNewsID=522794

National:

10/19/05 - Slow retail / auto advertising shows at McClatchy
reuters
http://yahoo.reuters.com/financeQuoteCompanyNewsArticle.jhtml?duid=mtfh13832_2005-10-18_14-56-40_n18317143_newsml

10/19/05 - Oil & Gas Journal, OGJ Online Launch E-Newsletters
pr newswire
http://biz.yahoo.com/prnews/051018/datu053.html?.v=21

10/19/05 - PC World Publishes "Special PC Security Issue"
pr newswire
http://biz.yahoo.com/prnews/051018/sftu093.html?.v=30

10/19/05 - George Lois critical of magazine industry's "Butt-Kissing" covers
ad age
http://www.adage.com/news.cms?newsId=46438

10/19/05 - AdAge Magazine Conference Daily News
ad age
http://www.adage.com/news.cms?newsId=46389

10/19/05 - Meredith to offer VOD with cross-sell advertising opportunities
ad age
http://www.adage.com/news.cms?newsId=46439

10/19/05 - Magazines encouraged to "immerse" themselves in new media
ad age
http://www.adage.com/news.cms?newsId=46435

10/19/05 - Cosmopolitan channel, a Sirius - Hearst initiative, highlighted as model for future
media post
http://publications.mediapost.com/index.cfm?fuseaction=Articles.showArticleHomePage&art_aid=35307

10/19/05 - BIN reports b-to-b ad pages drop 1% in August
media post
http://publications.mediapost.com/index.cfm?fuseaction=Articles.showArticleHomePage&art_aid=35306

10/19/05 - Costco to jump into magazine distribution business
ny post
http://www.nypost.com/business/55682.htm

10/19/05 - Virgo Publishing in agreement to acquire Food Product Design magazine
npi center
http://www.npicenter.com/anm/templates/newsATemp.aspx?articleid=13922&zoneid=6

Tuesday, October 18, 2005

10/18/2005 - Who's Buying Print Advertising?





10/18/05 - Jak X: Combat Racing(TM) hits print on way to retail
pr newswire
http://www.prnewswire.com/cgi-bin/stories.pl?ACCT=104&STORY=/www/story/10-18-2005/0004171336&EDATE=

10/18/05 - Aetna kicks off the "Aetna Answer" campaign
business wire
http://biz.yahoo.com/bw/051017/175784.html?.v=1

10/18/05 - $1.8M "Totally London" campaign to draw travelers
Stuart Elliott/In Advertising - ny times

http://www.nytimes.com/pages/business/media/index.html?8seia&emc=seia

10/18/2005 - Print Media Industry News That Touches Advertising

International:

10/18/05 - Times Online Launches NewspaperDirect's SmartEdition ePaper Solution
business wire
http://biz.yahoo.com/bw/051017/176324.html?.v=1

10/18/05 - Telstra turns from weekly real-estate magazine to build on Internet classified
nz herald
http://www.nzherald.co.nz/section/story.cfm?c_id=3&ObjectID=10350808

10/18/05 - Total Film gets integrated with launch of web site
intellagencia
http://www.intellagencia.com/news.asp?siteid=4&id=68732

10/18/05 - German Elle supplement Elle Bistro ups frequency
publicitas
http://www.publicitas.com/display.asp?id=6.8&chp=6.3&foot=6.9&cpny=*&PARAM1=15245

10/18/05 - City AM and LBC News Radio team to increase audience
mediaweek uk
http://www.mediaweek.co.uk/news/index.cfm?fuseaction=details&nNewsID=522586

10/18/05 - Mediaweek UK: How newspaper readers respond to niche supplements
mediaweek uk
http://www.mediaweek.co.uk/analysis/index.cfm?fuseaction=details&nNewsID=522525

10/18/05 - Hachette examines UK ad sales operations for possible cuts
mediaweek uk
http://www.mediaweek.co.uk/news/index.cfm?fuseaction=details&nNewsID=522602

National:

10/18/05 - Soft retail ad market hurts Journal Register
reuters
http://yahoo.reuters.com/financeQuoteCompanyNewsArticle.jhtml?duid=mtfh08376_2005-10-18_12-13-28_wen1304_newsml

10/18/05 - Journal Register total ad revenue $34.6 million, a decrease of 2.4 percent
business wire
http://biz.yahoo.com/bw/051018/185477.html?.v=1

10/18/05 - Journal Communications Reports September Revenue and Volume for Its Publishing and Broadcast Groups
business wire
http://biz.yahoo.com/bw/051018/185604.html?.v=1

10/18/05 - Salem Communications to Acquire the Singing News Magazine
business wire
http://biz.yahoo.com/bw/051018/185342.html?.v=1

10/18/05 - Wall Street Journal Continues to Expand Global Leadership in Publishing
business wire
http://biz.yahoo.com/bw/051017/175725.html?.v=1

10/18/05 - McClatchy Reports Results of Circulation Investigation
pr newswire
http://biz.yahoo.com/prnews/051018/sftu020.html?.v=27

10/18/05 - Refco legal woes spill over to impact Trader Magazine advertising
reuters
http://yahoo.reuters.com/financeQuoteCompanyNewsArticle.jhtml?duid=mtfh94725_2005-10-17_20-52-38_n17226407_newsml

10/18/05 - The Employment Guide(R) Expands Circulation to Toledo, Ohio
business wire
http://biz.yahoo.com/bw/051017/176056.html?.v=1

10/18/05 - The Employment Guide(R) Expands Circulation to Grand Rapids, Michigan
business wire
http://biz.yahoo.com/n/y/y0026.html?id=20371027

10/18/05 - Blogging helps local papers touch the community
hold the front page
http://www.holdthefrontpage.co.uk/behind/analysis/051018blog.shtml

10/18/05 - Knight Ridder buys Silicon Valley Community Newspapers
monterey herald
http://www.montereyherald.com/mld/montereyherald/business/12923146.htm

10/18/05 - Download revised ASME magazine guidelines
ad age
http://www.adage.com/images/random/asme101705.pdf

10/18/05 - MPA's Jack Kliger says "Circulation-Based Metrics Are Irrelevant"
ad age
http://www.adage.com/news.cms?newsId=46417

10/18/05 - Jack Klinger makes clear product placement is disintegration of our credibility
media post
http://publications.mediapost.com/index.cfm?fuseaction=Articles.showArticleHomePage&art_aid=35251

10/18/05 - Daily Ad Age report from Magazine Conference
ad age
http://www.adage.com/news.cms?newsId=46389

Hispanic:

10/18/05 - Ciudad Magazine and New American Dimensions Gather Industry Leaders to Discuss How to Market to English-Speaking Hispanics
pr newswire
http://biz.yahoo.com/prnews/051017/dem034.html?.v=15

10/18/05 - Tiempos del Mundo sees the future as "USA Today of Americas"
miami herald
http://www.miami.com/mld/miamiherald/business/12927915.htm?source=rss&channel=miamiherald_business

10/18/05 - Grocerier Fiesta Mart Inc. teams with Visa to launch Vías Magazine
biz journals
http://www.bizjournals.com/houston/stories/2005/10/17/daily6.html?from_rss=1

10/18/05 - LatinVibe.com goes to auction
pr web
http://news.yahoo.com/s/prweb/20051018/bs_prweb/prweb298759_2

10/18/05 - Cuatro Media will launch Fox Sports Total, a biweekly national sports magazine.
portada-online
http://www.portada-online.com/productdetails.aspx?productID=1593&cid=1

Monday, October 17, 2005

11/17/2005 - Who's Buying Print Advertising?

10/17/05 - Adidas breaks "Folklore" campaign
brandweek
http://brandweek.com/bw/news/recent_display.jsp?vnu_content_id=1001306345

10/17/05 - VX9800 cell phone promoted in "Life's Good" campaign
adweek
http://www.adweek.com/aw/regional/east/article_display.jsp?vnu_content_id=1001306331

10/17/2005 - Print Media Industry News That Touches Advertising


International:

10/17/05 - Shop Til You Drop: fastest-growing consumer magazine in Australia
smh
http://www.smh.com.au/news/business/no-sex-no-politics-just-ads-for-shoppers/2005/10/16/1129401145294.html

10/17/05 - WSJ goes tabloid today in Europe and Asia
ap
http://news.yahoo.com/s/ap/20051017/ap_on_bi_ge/europe_asia_wall_street_journal_3

10/17/05 - Scottish newspapers cooperate to launch newspaper reading campaign
sunday herald
http://www.sundayherald.com/52268

10/17/05 - WSJ to host content from other newspapers on WSJ.com
mediaweek uk
http://www.mediaweek.co.uk/news/index.cfm?fuseaction=details&nNewsID=522530

10/17/05 - The Straits Times rated most widely read newspaper in Singapore
publicitas
http://www.publicitas.com/display.asp?id=6.8&chp=6.3&foot=6.9&cpny=*&PARAM1=15237

National:

10/17/05 - Custom Magazine Plays Key Role in Hospital Growth
business wire
http://biz.yahoo.com/bw/051017/175447.html?.v=1

10/17/05 - Knight Ridder Acquires Silicon Valley Community Newspapers
pr newswire
http://biz.yahoo.com/prnews/051014/sff063.html?.v=12

10/17/05 - AdStar Enters Into International Distribution Agreement With AdSecure
pr newswire
http://biz.yahoo.com/prnews/051017/lam006.html?.v=27

10/17/05 - Orlando Travelhost magazine gets new owner
biz journals
http://www.bizjournals.com/orlando/stories/2005/10/17/story4.html?from_rss=1

10/17/05 - D Magazine publisher plans small business mag for Dallas
biz journals
http://www.bizjournals.com/dallas/stories/2005/10/17/story4.html?from_rss=1

10/17/05 - Boson Globe may spin out more free shoppers
boston herald
http://business.bostonherald.com/businessNews/view.bg?articleid=107115

10/17/05 - People named AdAge magazine of the year
ad age
http://www.adage.com/news.cms?newsId=46408

10/17/05 - Mediaweek releases Fall Magazine Report: The Hit List
mediaweek
http://www.mediaweek.com/mw/news/recent_display.jsp?vnu_content_id=1001306436

10/17/05 - Tango ups rate base to 200,000
mediaweek
http://www.mediaweek.com/mw/news/print/article_display.jsp?vnu_content_id=1001306340

10/17/05 - ASME expected to stand firm against product placement ads
wsj
http://online.wsj.com/public/article/SB112950875041670292-DuLjciJsV6EzXU6HJFBnb8cZBZs_20051116.html

10/17/05 - Newspapers turn to technology for help
washington post
http://www.washingtonpost.com/wp-dyn/content/article/2005/10/14/AR2005101402033.html

10/17/05 - Inform.com hopes to build the ultimate newspaper on-line
ny times
http://www.nytimes.com/2005/10/17/technology/17ecom.html

10/17/05 - Clarity Media Group expected to announce plans for Baltimore Examiner next year
denver post
http://denverpost.com/business/ci_3121202

10/17/05 - Which magazines really reach the 30 something female?
ny sun
http://www.nysun.com/article/21561

Hispanic:

10/17/05 - Hispanic Heritage Month tries for a come back
state press
http://www.statepress.com/issues/2005/10/17/news/694406

10/17/05 - 140 participants gather for 1st Hispanic Magazine Summit
ad age
http://www.adage.com/news.cms?newsId=46390

10/17/05 - Latino Print Network: Hispanic Print had Combined Advertising Revenues of US$ 1.235 billion in 2004
portada-online
http://portada-online.com/CM/HTML/WEBSITE/PAID/2005/10170501.ASPX

10/17/05 - La Voz of Arizona Launches Weekend Home-delivery Newspaper
portada-online
http://portada-online.com/HTML/WEBSITE/PAID/2005/10170502.ASPX

10/17/05 - Cuatro Media will launch Fox Sports Total, a biweekly national sports magazine
portada-online
http://portada-online.com/productdetails.aspx?productID=1593&cid=1

10/17/05 - Media buyers from General Motors, Mc Donald’s, Johnnie Walker and P&G present at MPA’s Hispanic Magazine Summit noted what type of magazines and what offerings they would like to see more of
portada-online
http://www.portada-online.comhttp://WWW.PORTADA-ONLINE.COM/HTML/WEBSITE/PAID/2005/10170506.ASPX

10/17/05 - Al Borde, the Latin Alternative Entertainment Newspaper in L.A.
portada-online
http://www.portada-online.com/HTML/WEBSITE/PAID/2005/10170503.ASPX

Friday, October 14, 2005

10/14/2005 - Who's Buying Print Advertising?


10/14/05 - SEPTA Launches New `Genuine Philly' Ad Campaign
pr newswire
http://biz.yahoo.com/prnews/051013/phth033.html?.v=31

10/14/05 - Political ad spend swells for California election
adweek
http://news.yahoo.com/s/adweek/20051013/ad_bpiaw/californiasspecialelectiontriggers200madspend

10/14/05 - Blue Sky launches ads for Atlanta Thrashers
adweek
http://www.adweek.com/aw/regional/southeast/article_display.jsp?vnu_content_id=1001305905

10/14/05 - McCann launches campaign for Perfect Dark: Zero
click z
http://www.clickz.com/news/article.php/3556246

10/14/2005 - Who's Buying Print Advertising?


10/14/05 - SEPTA Launches New `Genuine Philly' Ad Campaign
pr newswire
http://biz.yahoo.com/prnews/051013/phth033.html?.v=31

10/14/05 - Political ad spend swells for California election
adweek
http://news.yahoo.com/s/adweek/20051013/ad_bpiaw/californiasspecialelectiontriggers200madspend

10/14/05 - Blue Sky launches ads for Atlanta Thrashers
adweek
http://www.adweek.com/aw/regional/southeast/article_display.jsp?vnu_content_id=1001305905

10/14/05 - McCann launches campaign for Perfect Dark: Zero
click z
http://www.clickz.com/news/article.php/3556246

10/14/2005 - Print Media Industry News That Touches Advertising


International:

10/14/05 - Guardian Berliner move jumps circulation over 18%
intellagencia
http://www.intellagencia.com/news.asp?siteid=4&id=68711

10/14/05 - National Press ABC Circulation Figures for September
mediaweek uk
http://www.mediaweek.co.uk/news/index.cfm?fuseaction=details&nNewsID=522331

10/14/05 - FT named most credible and respected by European Opinion Leaders Survey
mediaweek uk
http://www.mediaweek.co.uk/news/index.cfm?fuseaction=details&nNewsID=522304

10/14/05 - Financial Times to Publish Special Report on Reinventing Retirement
pr newswire
http://biz.yahoo.com/prnews/051013/nyth113.html?.v=28

10/14/05 - Computeractive web content closely linked to print and expands offerings
mediaweek uk
http://www.mediaweek.co.uk/news/index.cfm?fuseaction=details&nNewsID=522324

10/14/05 - Lifestyle Muslim magazine Emel ready for growth
reuters
http://uk.news.yahoo.com/14102005/325/muslim-lifetsyle-mag-mainstream.html

10/14/05 - Paper-thin, cheap tv screen said to be available for print media by 2007
slashdots
http://slashdot.org/article.pl?sid=05/10/13/2224250&from=rss

10/14/05 - IHT plans Bloomberg business section
iht
http://www.iht.com/articles/2005/10/13/business/bloomberg.php

National:

10/14/05 - Knight Ridder Reports Ad revenue up 5.8%
pr newswire
http://biz.yahoo.com/prnews/051014/sff024.html?.v=29

10/14/05 - Study: Most newspapers offer on-line classifieds but few integrate rich media
media post
http://publications.mediapost.com/index.cfm?fuseaction=Articles.showArticleHomePage&art_aid=35139

10/14/05 - Networks, Not Papers Drive Scripps' Q3 Income
media post
http://publications.mediapost.com/index.cfm?fuseaction=Articles.showArticleHomePage&art_aid=35153

10/14/05 - Debate ensues as to which gets you close to commerce a print ad or on-line ad
businessweek
http://www.businessweek.com/magazine/content/05_43/b3956036.htm

10/14/05 - Research indicates WSJ Weekend read by 96% of subscribers
btob
http://netb2b.com/article.cms?articleId=25749

10/14/05 - Vera Haller will work to integrate amNewYork with web site
ny newsday
http://www.nynewsday.com/news/local/transportation/nyc-vera1014,0,5715758.story

Thursday, October 13, 2005

10/13/2005 - Who's Buying Print Advertising?



10/13/05 - Ft. Lauderdale CVB campaign seeks visitors
brandweek
http://brandweek.com/bw/news/recent_display.jsp?vnu_content_id=1001305627

10/13/05 - Grand Marnier positions pricey Cognac
adweek
http://www.adweek.com/aw/regional/east/article_display.jsp?vnu_content_id=1001305110

10/13/2005 - Print Media Industry News That Touches Advertising

International:

10/13/05 - New INMA Report Urges Newspapers To Reverse Perceptions Through New Focus On Revenue and Circulation Growth
business wire
http://biz.yahoo.com/bw/051012/125830.html?.v=1

10/13/05 - Reed Business Information Announces Launch of Pharma Asia Magazine to Serve the Asian Pharmaceutical Industry
pr newswire
http://biz.yahoo.com/prnews/051012/nyw013.html?.v=24

10/13/05 - ABC shows Australian newspapers in off-line decline while on-line rises
smh
http://www.smh.com.au/news/business/newspaper-data-make-for-dismal-reading/2005/10/13/1128796650301.html

10/13/05 - Singapore press narrow focus on core publishing
the star
http://biz.thestar.com.my/news/story.asp?file=/2005/10/13/business/12306704&sec=business

10/13/05 - More UK regionals make move to Tabloid format
bbc
http://news.bbc.co.uk/1/hi/england/derbyshire/4333422.stm

National:

10/13/05 - Study Reveals CIO Magazine Reaches More Chief Information Officers Than Any Other Measured Publication
business wire
http://biz.yahoo.com/bw/051013/135146.html?.v=1

10/13/05 - The New York Times Introduces Innovative Ad Unit in Stock Listings
business wire
http://biz.yahoo.com/bw/051012/125674.html?.v=1

10/13/05 - NY Times to use new shadow ads in content
media post
http://publications.mediapost.com/index.cfm?fuseaction=Articles.showArticleHomePage&art_aid=35122

10/13/05 - The New York Times Redesigns Education Life Section
business wire
http://biz.yahoo.com/bw/051012/125682.html?.v=1

10/13/05 - NY Times rumored to be considering size change
ny post
http://www.nypost.com/business/29423.htm

10/13/05 - Higher newsprint and weak advertising lowers Media General earnings
reuters
http://yahoo.reuters.com/financeQuoteCompanyNewsArticle.jhtml?duid=mtfh84439_2005-10-12_14-46-20_n12546499_newsml

10/13/05 - Independent Yellow Pages Publishers' Revenues Forecast to Exceed $3 Billion in 2005
pr newswire
http://biz.yahoo.com/prnews/051012/new038.html?.v=16

10/13/05 - What happens when sci-fi hits traditional media?
washington post
http://www.washingtonpost.com/wp-dyn/content/discussion/2005/10/11/DI2005101101387.html?nav=rss_business

10/13/05 - Study says newspapers missing classified integration opportunities
click z
http://www.clickz.com/news/article.php/3555941

10/13/05 - MPA reports launch of 35 new mags in 3Q
media post
http://publications.mediapost.com/index.cfm?fuseaction=Articles.showArticleHomePage&art_aid=35116

10/13/05 - Newspapers should handle display ad like its nemesis the Internet
blog maverick
http://www.blogmaverick.com/entry/1234000523062839/

10/13/05 - Tribune Reports 2005 Third Quarter Results
printadvertising.com
http://www.printadvertising.com/pressrelease_tribune101305.html

Hispanic:

10/13/05 - Hoy Readership Increases 27% in Los Angeles
pr newswire
http://biz.yahoo.com/prnews/051012/cgw031.html?.v=28

10/13/05 - Que Pasa look for growth in North Carolina
myrtle beach online
http://www.myrtlebeachonline.com/mld/myrtlebeachonline/news/local/12890860.htm

10/13/05 - Buena Salud - National Supplement Launching In November 2005.
publicitas lhm
http://www.publicitas-lhm.com/

Wednesday, October 12, 2005

10/12/2005 - Who's Buying Print Advertising?


10/12/05 - Forty Forty’s New ‘HybridLife’ Campaign for Keen Footwear
pr web
http://www.prweb.com/releases/2005/10/prweb296686.htm

10/12/05 - Heinz readies Silly Squirt Ketchup effort
brandweek
http://brandweek.com/bw/news/recent_display.jsp?vnu_content_id=1001264465

10/12/05 - American Chemistry Council plans $35M "Public Education Initiative"
Stuart Elliott/In Advertising - ny times
http://www.nytimes.com/pages/business/media/index.html?8seia&emc=seia

10/12/2005 - Print Media Industry News That Touches Advertising


International:

10/12/05 - Red Magazine expands to Norway
publicitas
http://www.publicitas.com/display.asp?id=6.8&chp=6.3&foot=6.9&cpny=*&PARAM1=15220

10/12/05 - Agora confirms plans to launch mid-market paper in Poland
publicitas
http://www.publicitas.com/display.asp?id=6.8&chp=6.3&foot=6.9&cpny=*&PARAM1=15216

10/12/05 - BBS Survey ranks Times Online top for business reader penetration
publicitas
http://www.publicitas.com/display.asp?id=6.8&chp=6.3&foot=6.9&cpny=*&PARAM1=15209

10/12/05 - Jet2.com plans new in-flight magazine
mediaweek uk
http://www.mediaweek.co.uk/news/index.cfm?fuseaction=details&nNewsID=521603

10/12/05 - West Australian Newspapers buys Midwest Times weekly
abc net
http://www.abc.net.au/news/newsitems/200510/s1478206.htm

10/12/05 - Australian Newspaper job listings increase slightly in September
afr
http://afr.com/articles/2005/10/10/1128796441724.html

10/12/05 - News Corp sees ad dollars in MySpace.com acquisition
adweek
http://news.yahoo.com/s/adweek/20051011/ad_bpiaw/myspacebecomesbigbrandspace

10/12/05 - Research shows more than one in two Italians read newspapers
agi
http://www.agi.it/english/news.pl?doc=200510111245-1079-RT1-CRO-0-NF11&page=0&id=agionline-eng.oggitalia

National:

10/12/05 - The New York Times Magazine Introduces ''T: Beauty''
business wire
http://biz.yahoo.com/bw/051011/116166.html?.v=1

10/12/05 -Gannet sees overall profits drop 4 percent
reuters
http://today.reuters.com/business/newsarticle.aspx?type=media&storyID=nN11439417&imageid=&cap=

10/12/05 - Gannet tells analysts newspaper division outperforming broadcast
editor & publisher
http://www.editorandpublisher.com/eandp/departments/ad_circ/article_display.jsp?vnu_content_id=1001264029

10/12/05 - ADVO Revises Fiscal 2005 Expectations
business wire
http://biz.yahoo.com/bw/051011/116173.html?.v=1

10/12/05 - Runner's World increases rate base from 600K to 615K in Jan 06
rodale via mpa
http://www.magazine.org/content/Files/runnersworld101105.pdf

10/12/05 - Joseph Petrosino bumped to Advertising Director for Country Home magazine
meredith via mpa
http://www.magazine.org/content/Files/meredith101105.pdf

10/12/05 - Starcom study finds 65% of readers think publishers sell editorial mentions
ad age
http://www.adage.com/news.cms?newsId=46354

10/12/05 - Primedia ads to publications with on-line site Equine.com
media post
http://publications.mediapost.com/index.cfm?fuseaction=Articles.showArticleHomePage&art_aid=35077

10/12/05 - Michael Caruso, editor in chief of Men's Journal to exit
mediaweek
http://www.mediaweek.com/mw/news/recent_display.jsp?vnu_content_id=1001264075

10/12/05 - Magazine PIB Ad Revenues Increase for the Eighth Straight Month
mpa

10/12/05 - Time Inc. and About.com acquisition comes back in-part to advertising
market watch
http://www.marketwatch.com/news/story.asp?guid=%7B7747A725%2DDFDF%2D488B%2DB356%2D219E6C76287C%7D&siteid=mktw

Hispanic:

10/12/05 - Ohio Gathers in Cleveland to Embrace Hispanic Market
pr newswire
http://biz.yahoo.com/prnews/051011/cltu076.html?.v=18

Tuesday, October 11, 2005

10/10/2005 - Who's Buying Print Advertising?


10/11/05 - AOL launches "Now Open to Everyone" campaign
billings gazette
http://www.billingsgazette.com/index.php?id=1&display=rednews/2005/10/11/build/business/52-aol-blitz.inc

10/11/05 - Jaguar touts new "Gorgeous" campaign
auto blog
http://www.autoblog.com/entry/1234000703062755/

10/11/05 - Advertising Campaigns: P&G’s Pantene Anti-Sponge
portada-online
http://portada-online.com/productdetails.aspx?productID=1579&cid=1

10/11/05 - Toyota strives for market share with new hybrid push
auto news
https://www.autonews.com/buyArchives.cms?articleId=54772

10/11/05 - Material London and Virgin Atlantic Airways Launch High-Flying Partnership
business wire
http://home.businesswire.com/portal/site/google/index.jsp?ndmViewId=news_view&newsId=20051011005190&newsLang=en

10/10/2005 - Print Media Industry News That Touches Advertising


International:

10/11/05 - SPH profits fall 9% in 2005
reuters
http://asia.news.yahoo.com/051011/3/28pm9.html

10/11/05 - Many newspapers give away cds - BBC asks how can they afford it?
bbc
http://news.bbc.co.uk/1/hi/magazine/4330826.stm

10/11/05 - New freesheet hits Dublin
business world
http://www.businessworld.ie/livenews.htm?a=1271513;s=rollingnews.htm

10/11/05 - Survey: Around 9 out of 10 people in Japan read a newspaper daily
asia media
http://www.asiamedia.ucla.edu/article.asp?parentid=31286

10/11/05 - Regional publishers make on-line moves to maintain classified business
ft
http://news.ft.com/cms/s/db36725a-392a-11da-900a-00000e2511c8.html

10/11/05 - Hi-Fi News plans new look for November
publicitas
http://www.publicitas.com/display.asp?id=6.8&chp=6.3&foot=6.9&cpny=*&PARAM1=15191

10/11/05 - RCS to launch men's lifestyle magazine to ride with Corriere della Sera daily
publicitas
http://www.publicitas.com/display.asp?id=6.8&chp=6.3&foot=6.9&cpny=*&PARAM1=15194

10/11/05 - TV Familie revamped
publicitas
http://www.publicitas.com/display.asp?id=6.8&chp=6.3&foot=6.9&cpny=*&PARAM1=15193

10/11/05 - Advertising Association downgrades 2005 growth forecast to 2.3%
mediaweek uk
http://www.mediaweek.co.uk/news/index.cfm?fuseaction=details&nNewsID=521409

10/11/05 - Independent on Sunday working through new compact rate negotiations
mediaweek uk
http://www.mediaweek.co.uk/news/index.cfm?fuseaction=details&nNewsID=521414

10/11/05 - IPC plans release of Uncut DVD Magazine for October
mediaweek uk
http://www.mediaweek.co.uk/news/index.cfm?fuseaction=details&nNewsID=521413

10/11/05 - Hachette Filipacchi unveils Crime Confidential magazine
mediaweek uk
http://www.mediaweek.co.uk/news/index.cfm?fuseaction=details&nNewsID=521415

10/11/05 - Hindustan Times ranked #1 in Delhi and its urban environs market
agency faqs!
http://www.agencyfaqs.com/news/stories/2005/10/11/12931.html

National:

10/11/05 - WSJ makes plans to slim down
business wire
http://biz.yahoo.com/bw/051011/115491.html?.v=1

10/11/05 - AdStar Completes Launches at The Dallas Morning News, Las Vegas Review-Journal and amNew York
pr newswire
http://biz.yahoo.com/prnews/051011/latu044.html?.v=26

10/11/05 - Rodale Inc. Launches Women's Health Magazine
business wire
http://biz.yahoo.com/bw/051011/115283.html?.v=1

10/11/05 - Golf Digest Publications and PGA TOUR Form Exclusive Marketing Partnership
pr newswire
http://biz.yahoo.com/prnews/051010/nym069.html?.v=21

10/11/05 - The New York Times to Launch ``OnMovies'' In-cinema Magazine
business wire
http://biz.yahoo.com/bw/051010/105540.html?.v=1

10/11/05 - Slow down in circ. and advertising forces some newspapers to trim staff
ny times
http://www.nytimes.com/2005/10/10/business/10paper.html

10/11/05 - Seventeen Magazine and MTV to join hands
ny times
http://www.nytimes.com/2005/10/10/business/10seventeen.html

10/11/05 - Newspaper needs an IPod moment
ny times
http://www.nytimes.com/2005/10/10/technology/10carr.html

10/11/05 - O&M magazine plans jump to 12 times in 2006
red nova

10/11/05 - Revenue Magazine Available Six Times a Year Starting 2006
marketwire
http://biz.yahoo.com/iw/051011/097472.html

10/11/05 - Disney plans new mothers magazine called Wonder time
dm news
http://dmnews.com/cgi-bin/artprevbot.cgi?article_id=34310

10/11/05 - Playboy magazine plans to up cover price and lower rate base
media post
http://publications.mediapost.com/index.cfm?fuseaction=Articles.showArticleHomePage&art_aid=35047

10/11/05 - Tribune touts it ability to run unusual ad space
editor & publisher
http://www.editorandpublisher.com/eandp/departments/ad_circ/article_display.jsp?vnu_content_id=1001262988

10/11/05 - Changing media environment forces TV Guide to change for survival
stl today

10/11/05 - Denver Post begins Pod Cast
ojr
http://www.ojr.org/ojr/blog/Technology/806/

10/11/05 - Bayer HealthCare demands ads be published with "good news"
mediapost
http://publications.mediapost.com/index.cfm?fuseaction=Articles.showArticleHomePage&art_aid=34980

Hispanic:

10/11/05 - La Opinion magazine of Iowa hits upon a niche
des moines register
http://desmoinesregister.com/apps/pbcs.dll/article?AID=/20051010/NEWS08/510100329/1010

10/11/05 - Growth in Hispanic magazine ad revenues depict over trend in business
kndu
http://www.kndu.com/article.src?ID=36599

10/11/05 - ZUMA Press and RUMBO team up on content
aan
http://aan.org/gyrobase/Aan/ViewArticle?oid=oid:151599

10/11/05 - Ethnic Print Media Group announce annual Hispanic Newspaper Report.
hispanic ad
http://hispanicad.com/cgi-bin/news/newsarticle.cgi?article_id=17730

10/11/05 - What Conditions Need to be in Place to Launch a Successful Spanish-language Publication?
portada-online
http://portada-online.com/productdetails.aspx?productID=1582&cid=1

10/11/05 - Publicitas LHM and Partner Newspapers Introduce “Comida Buena y Saludable” and “Buena Salud”
portada-online
http://portada-online.com/productdetails.aspx?productID=1581&cid=1

10/11/05 - EPMG Announces Completion of Hispanic Newspaper Report and Nationwide Audit of Hispanic Publications
portada-online
http://portada-online.com/productdetails.aspx?productID=1580&cid=1

10/11/05 - Advertising Campaigns: P&G’s Pantene Anti-Sponge
portada-online
http://portada-online.com/productdetails.aspx?productID=1579&cid=1

Friday, October 07, 2005

10/7/2005 - Who's Buying Print Advertising?


10/7/05 - Businesses Continue to Say ''Yes You Can'' with New Sprint Ad Campaign
business wire
http://biz.yahoo.com/bw/051007/75062.html?.v=1

10/7/05 - KeySpan Energy marketing to multi-cultural audiences
dm news
http://dmnews.com/cgi-bin/artprevbot.cgi?article_id=34252

10/7/05 - Chevy launches an "American Revolution"
brandweek
http://brandweek.com/bw/news/recent_display.jsp?vnu_content_id=1001261866

10/7/2005 - Print Media Industry News That Touches Advertising

International:

10/7/05 - It's Official... Independent on Sunday to go tabloid
mediaweek
http://www.mediaweek.co.uk/news/index.cfm?fuseaction=details&nNewsID=521088

10/7/05 - The Guardian berliner format said to help push sales to record level
media guardian
http://media.guardian.co.uk/presspublishing/story/0,7495,1587336,00.html

10/7/05 - Granta sold to philanthropist Sigrid Rausing
media guardian
http://media.guardian.co.uk/presspublishing/story/0,7495,1587455,00.html

10/7/05 - Telegraph plans to stick with broadsheet
media guardian
http://www.guardian.co.uk/business/story/0,3604,1585626,00.html

10/7/05 - WSJ explains redesign to international readers
brand republic
http://www.brandrepublic.com/bulletins/media/article/520832/wall-street-journal-unveils-guide-new-compact-editions/

10/7/05 - Trinity Mirror purchasing HotGroup for £50.5m
brand republic
http://www.brandrepublic.com/bulletins/media/article/520581/trinity-mirror-takes-control-hotgroup-50m-deal-/

10/7/05 - Rumor Has It: FT is considering format change alternatives
press gazette
http://www.pressgazette.co.uk/article/061005/sources_claim_ft

National:

10/7/05 - Harold McGraw III says traditional media ad slump difficult to overcome
reuters
http://yahoo.reuters.com/financeQuoteCompanyNewsArticle.jhtml?duid=mtfh73979_2005-10-07_04-39-11_n066084_newsml

10/7/05 - PC Magazine is #1 in Reach Among its Competition
pr newswire
http://biz.yahoo.com/prnews/051006/nyth161.html?.v=21

10/7/05 - Buy, Sell, Merge...What's a newspaper publisher best course?
reuters
http://yahoo.reuters.com/financeQuoteCompanyNewsArticle.jhtml?duid=mtfh65105_2005-10-06_17-57-38_n05649809_newsml

10/7/05 - 13-year-old becomes publisher of Storyteller magazine
tahoe bonanza
http://www.tahoebonanza.com/article/20051007/News/110070005/-1/rss02

10/7/05 - Yahoo's move to produce original content should be alarm for newspaper
orj
http://www.ojr.org/ojr/stories/051005glaser/

10/7/05 - Google Free WiFi plan in LA a threat to local publishers?
media post
http://publications.mediapost.com/index.cfm?fuseaction=Articles.showArticleHomePage&art_aid=34917

10/7/05 - Ad sales rep assigned community service for accepting escort ads
editor & publisher
http://www.editorandpublisher.com/eandp/news/article_display.jsp?vnu_content_id=1001262504

10/7/05 - Hearst announces plans to publish Weekend next year
mediaweek
http://www.mediaweek.com/mw/news/recent_display.jsp?vnu_content_id=1001262518

10/7/05 - MIN and Samir Husni select Cooking Light as most notable magazine launch
min online
http://www.minonline.com/samir_pr.htm

10/7/05 - Every Day with Rachael Ray planned for launch on Oct 15
usa today
http://www.usatoday.com/life/lifestyle/2005-10-06-rachael-ray_x.htm

Hispanic:

10/7/05 - KeySpan Energy marketing to multi-cultural audiences
dm news
http://dmnews.com/cgi-bin/artprevbot.cgi?article_id=34252

10/7/05 - Chevy launches "La Dura que Dura"
brandweek
http://brandweek.com/bw/news/recent_display.jsp?vnu_content_id=1001261866

10/7/05 - Latin Business Magazine Holds Awards Gala
printadvertising.com
http://www.printadvertising.com/pressrelease_latinbusiness100705.html

10/7/05 - Hispanic Business magazine EOY(R) Awards Gala & CEO Capital Markets Roundtable: Celebrating 15 years of Hispanic Entrepreneurship
printadvertising.com
http://www.printadvertising.com/pressrelease_hispanicbusiness100705.html

10/7/05 - Alcazar Named President of Hispanic Communications Network
printadvertising.com
http://www.printadvertising.com/pressrelease_hcn100705.html

August Revenue Tables Now Available for U.S. Newspapers

The Groves / Morton U.S. Newspaper Revenue Tables are now available for August. Find newspaper revenue data for the following categories:
  • U.S. Newspaper Monthly Ad Revenue Table
  • U.S. Newspaper Quarterly Ad Revenue
  • U.S. Newspaper Monthly Circulation Revenue Table
  • U.S. Newspaper Monthly Ad lineage

Click Here to view the Excel tables

PrintAdvertising.com Welcomes The Hotel Guide



PrintAdvertising.com would like to welcome The Hotel Guide to the Publication Profile Directory. The Hotel Guide is a nationally-distributed tourism magazine featuring the great state of Texas. This quarterly magazine is mailed to National Travel Agents, Meeting Planners, Tour Operators and Relocation Centers. The magazine has an informative calendar of events, city maps, full-color advertising and is the perfect travel planner for a visit to Texas. For more information click here.

Thursday, October 06, 2005

PrintAdvertising.com Welcomes Sioux Empire Family Magazine


PrintAdvertising.com would like to welcome Sioux Empire Family Magazine to the Publication Profile Directory. Sioux Empire Family Magazine is a regional, monthly magazine for and about families with a readership of 7,000. It is located in Sioux Falls, SD.
Click here to learn more.

10/6/2005 - Who's Buying Print Advertising?


10/6/05 - Endothil Featured in New Print Ad Campaign
business wire
http://biz.yahoo.com/bw/051006/65080.html?.v=1

10/6/2005 - Print Media Industry News That Touches Advertising


International:

10/6/05 - WA Newspapers shows 18.9% drop in 1Q rev., cites redundancy and new investment
asia pulse
http://au.biz.yahoo.com/051006/17/ans3.html

10/6/05 - London Line flat lines
mediaweek uk
http://www.mediaweek.co.uk/news/index.cfm?fuseaction=details&nNewsID=520772

10/6/05 - Circulation fall leads to close of Danish Reader's Digest
ap
http://biz.yahoo.com/ap/051006/denmark_readers_digest.html?.v=1

National:

10/6/05 - Redmatch Re-tools Recruitment for Big Savings:
Redmatch’s innovative recruitment management software helped Tooling University retool its hiring process, reducing a 40-hour process to only minutes
printadvertising.com
http://www.printadvertising.com/pressrelease_redmatch100605.html

10/6/05 - USATODAY.com Launches Technology Product Review Section
pr newswire
http://biz.yahoo.com/prnews/051005/dcw032.html?.v=28

10/6/05 - Fleishman-Hillard Launches Global Marketing Initiative
pr newswire
http://biz.yahoo.com/prnews/051005/cgw008.html?.v=26

10/6/05 - Conde Nast to Publish Men's Vogue in 2006
business wire
http://biz.yahoo.com/bwml/051005/20051005005914.html?.v=1

10/6/05 - New Magazine Celebrates Giving and Volunteerism in Communities of Color
pr newswire
http://biz.yahoo.com/prnews/051005/daw033.html?.v=27

10/6/05 - American Life & Traditions magazine launches with the Herald-Star
hs connect
http://www.hsconnect.com/news/story/105202005_new06news100505.asp

10/6/05 - Goals accomplished, Chicago Red Streak may close
chicago business
http://chicagobusiness.com/cgi-bin/news.pl?id=18000

10/6/05 - Rust Publishing buys two Tenn. newspapers
editor & publisher
http://www.editorandpublisher.com/eandp/departments/business/article_display.jsp?vnu_content_id=1001260536

10/6/05 - Boston Globe experiment with ad auction increases revenue
editor & publisher
http://www.editorandpublisher.com/eandp/departments/ad_circ/article_display.jsp?vnu_content_id=1001261150

10/6/05 - Radar magazine relaunch hits 71,000 in newsstand sales
ad age
http://www.adage.com/news.cms?newsId=46276

Wednesday, October 05, 2005

10/5/2005 - Who's Buying Print Advertising?


10/5/05 - Johnnie Walker(R) Brings 'Casey' to the Plate

pr newswire
http://biz.yahoo.com/prnews/051004/nytu104.html?.v=24

10/5/05 - Print Media Industry News That Touches Advertising

International:

10/5/05 - News Corp denies rumors of Classified Trader deal
reuters
http://yahoo.reuters.com/financeQuoteCompanyNewsArticle.jhtml?duid=mtfh13896_2005-10-04_16-19-57_l04592232_newsml

10/5/05 - CanWest scales back newspaper IPO
reuters
http://yahoo.reuters.com/financeQuoteCompanyNewsArticle.jhtml?duid=mtfh13822_2005-10-04_16-15-52_n04261654_newsml

10/5/05 - Free monthly magazine, J-Life to target students of Japanese
japan today
http://www.japantoday.com/e/?content=news&cat=1&id=351178

10/5/05 - Torstar buys Ontario papers, Huntsville Forester / Almaguin Forester
reuters
http://news.yahoo.com/news?tmpl=story&u=/nm/20051004/wl_canada_nm/canada_media_torstar_col_1

10/5/05 - News International planning four new weekly magazines - Three for women, one for men
media guardian
http://media.guardian.co.uk/presspublishing/story/0,7495,1584086,00.html

National:

10/5/05 - "Revenue" Launches Web Redesign and New Issue
marketwire
http://biz.yahoo.com/iw/051005/097052.html

10/5/05 - Alt-weekly audits show circulation declines says AWN
aan
http://aan.org/gyrobase/Aan/ViewArticle?oid=oid:151356

10/5/05 - SMS grows in Europe, more newspaper hope to capitalize
news & tech
http://www.newsandtech.com/issues/2005/10-05/ifra/10-05_sms.htm

10/5/05 - Change in newspaper size brings questions as how to handle advertising
naa
http://www.naa.org/Presstime/PTArtPage.cfm?AID=7224

10/5/05 - Does WiFi pose a threat to local papers or is it just another witch hunt?
networking pipeline
http://www.networkingpipeline.com/blog/archives/2005/10/will_free_googl.html

10/5/05 - E.W. Scripps grows California business with purchase of six local newspapers
editor & publisher
http://www.editorandpublisher.com/eandp/departments/business/article_display.jsp?vnu_content_id=1001220528

10/5/05 - Lisa Rowe moved to AD at Eureka Times-Standard
editor & publisher
http://www.editorandpublisher.com/eandp/departments/ad_circ/article_display.jsp?vnu_content_id=1001221627

10/5/05 - Bluefish Publishing to buy five papers from the Jewish Record
editor & publisher
http://www.editorandpublisher.com/eandp/departments/business/article_display.jsp?vnu_content_id=1001220710

10/5/05 - Former publisher Michael Sample buys Titusville (Pa.) Herald
editor & publisher
http://www.editorandpublisher.com/eandp/departments/business/article_display.jsp?vnu_content_id=1001221541

10/5/05 - Report: Americans spend more time in front of media than sleeping
ny post
http://www.nypost.com/business/54730.htm

10/5/05 - News & World Report: more investigative reporting less news chasing
ny post
http://www.nypost.com/business/54745.htm

10/5/05 - Print Council seeks to rally print advertisers
tech & news
http://www.newsandtech.com/issues/2005/10-05/pt/10-05_monaco.htm

Hispanic:

10/5/05 - Hispanic PR Wire Relaunches its Bilingual News Web site
hispanic business
http://www.hispanicbusiness.com/news/newsbyid.asp?id=25863&cat=Hispanic+PR+Wire&more=/hprw/

10/5/05 - Hoy expands Fin de Semana into LA market
hispanic ad
http://hispanicad.com/cgi-bin/news/newsarticle.cgi?article_id=17700

Tuesday, October 04, 2005

10/4/2005 - Who's Buying Print Advertising?


10/4/05 - Lincoln Ads Invite American Drivers to Reach Higher
pr newswire
http://biz.yahoo.com/prnews/051004/nytu086.html?.v=28

10/4/05 - 3Com Launches Branding and Integrated Marketing Campaign
business wire
http://biz.yahoo.com/bw/051003/35945.html?.v=1

10/4/05 - iRobot Kicks Off ''I Love Robots'' Ad Campaign
business wire
http://biz.yahoo.com/bw/051003/35883.html?.v=1

10/4/05 - Food Network heats up new campaign
adweek
http://www.adweek.com/aw/regional/midwest/article_display.jsp?vnu_content_id=1001220847

10/4/05 - Bigelow Tea goes major league in new ads
adweek
http://www.adweek.com/aw/regional/new_england/article_display.jsp?vnu_content_id=1001220408

10/4/05 - Jamaica Rum targets male audience with men's mags
Stuart Elliott/In Advertising - ny times
http://www.nytimes.com/pages/business/media/index.html?8seia&emc=seia

10/4/2005 - Print Media Industry News That Touches Advertising


International:

10/4/05 - Britain: Ed Davey calls for ban on junk food advertising
news target
http://www.newstarget.com/012008.html

10/4/05 - UK: IAB says internet advertising heading for £1billion in 2005, surpasses outdoor
netimperative
http://www.netimperative.com/2005/10/04/web_ads_overtake

10/4/05 - PPA research study to show planners the importance of magazines in media mix
mediaweek uk
http://www.mediaweek.co.uk/analysis/index.cfm?fuseaction=details&nNewsID=520062

10/4/05 - Auto Trader signs multi-channel deal with Renault
mediaweek uk
http://www.mediaweek.co.uk/news/index.cfm?fuseaction=details&nNewsID=520127

10/4/05 - Birmingham Evening Mail relaunches this week, marketing campaign planned
mediaweek uk
http://www.mediaweek.co.uk/news/index.cfm?fuseaction=details&nNewsID=520146

10/4/05 - Burda's Full House delisted
mediaweek uk
http://www.mediaweek.co.uk/news/index.cfm?fuseaction=details&nNewsID=520162

10/4/05 - From freesheets to new formats, newspapers are learning to adapt
mediaweek uk
http://www.mediaweek.co.uk/features/index.cfm?fuseaction=details&nNewsID=520010

10/4/05 - Bauer bumps Total TV Guide price up 5p
red nova
http://www.rednova.com/news/technology/258859/bauer_increases_price_of_tv_guide/index.html?source=r_technology

10/4/05 - Poland: Agora plans launch of new daily nationwide newspaper
reuters
http://today.reuters.com/business/newsArticle.aspx?type=media&storyID=nL04366553

National:

10/4/05 - New Newspaper Audience Database (NADbase) Report Provides Advertisers With Expanded Audience Measurement Data Across Media Platforms
pr newswire
http://biz.yahoo.com/prnews/051003/dcm017.html?.v=22

10/4/05 - Endurance Business Media Buys Pacific Publishing
pr newswire
http://biz.yahoo.com/prnews/051003/flm022.html?.v=16

10/4/05 - New College Lifestyle Magazine To Make Debut in Michigan
printadvertising.com
www.printadvertising.com/assets/DMPACCESSMagazine_NewsRelease.pdf

10/4/05 - Ottaway Newspapers to buy Barnstable Patriot newspaper
boston business journal
http://www.bizjournals.com/boston/stories/2005/10/03/daily17.html?from_rss=1

10/4/05 - Increasing competition leads to the makeover of some hotel magazines
post-gazette
http://www.post-gazette.com/pg/05277/582020.stm

10/4/05 - The Patriot-News pulls plug on tabloid, cites lack of sufficient interest
news designer
http://www.newsdesigner.com/archives/002302.php

10/4/05 - Bonnie Pisarski Joins Golf Magazine LA Sales Team
golf magazine via mpa
http://www.magazine.org/content/Files/Golf100305.pdf

10/4/05 - Travel + Leisure Golf tees up for 7 Times per year
mediaweek
http://www.mediaweek.com/mw/news/print/article_display.jsp?vnu_content_id=1001220327

Hispanic:

10/4/05 - Rene Rodriguez name GM at El Sentinel weekly Spanish-language newspaper
orlando sentinel
http://www.orlandosentinel.com/business/orl-rodriguez0405oct04,0,5994898.story?coll=orl-business-headlines&track=rss

10/4/05 - Hispanic Communications Network (HCN) Launched
hispanic business
http://www.hispanicbusiness.com/news/newsbyid.asp?id=25833&cat=PR+Newswire&more=/pr_newswire/

Monday, October 03, 2005

MPA Forum: MANAGING ONLINE INVENTORY


Received an note from a friend today of an upcoming event that should be of interest to all you publishing folks. MPA Forum: MANAGING ONLINE INVENTORY is scheduled for October 11th in New York, NY. Here’s a quick overview.


With all the complex technology solutions in the marketplace for publishers to consider coupled with the complexity in which online advertising is bought, it is no wonder print-centric sales staffs struggle selling online inventory.This presentation will share an experience of employing a scaleable market-tested technique that simplifies the entire process so selling online becomes as easy as selling a page.

Guest Speaker:Ari Rosenberg has worked in the advertising media business for over seventeen years. He bought and sold print space before jumping into online advertising in 1999, where he served as the vice president of sales at IGN.com, a dot com survivor.

His company, Performance Pricing offers services ranging from basic media sales training to specific training for print sellers learning how to sell online. He also offers publishers a number of online inventory management techniques designed to increase the value of what they sell.
Ari writes a weekly column on media sales best practices for MediaPost, the leading online publisher serving the needs of the media community. For additional information, please visit www.performancepricing.com
For more information click on the following mpa
link.

10/3/2005 - Who's Buying Print Advertising?


10/3/05 - Mitsubishi Breaks Ad Campaign for All-New Raider Truck
pr newswire
http://biz.yahoo.com/prnews/051003/lam022.html?.v=22

10/3/05 - Subaru begins integrated campaign aimed at Gay and Lesbian audience
brandweek
http://brandweek.com/bw/news/recent_display.jsp?vnu_content_id=1001220257

10/3/2005 - Print Media Industry News That Touches Advertising


International:

10/3/05 - News Corp sell Time Education, 1st newspaper sold in 36 years
reuters
http://yahoo.reuters.com/financeQuoteCompanyNewsArticle.jhtml?duid=mtfh87482_2005-10-03_08-43-48_l03701543_newsml

10/3/05 - News Corp considers purchase of Trader Classified
reuters
http://yahoo.reuters.com/financeQuoteCompanyNewsArticle.jhtml?duid=mtfh69932_2005-10-01_22-06-20_l01444220_newsml

10/3/05 - France: Le Figaro shows off new look today
expatica
http://www.expatica.com/source/site_article.asp?subchannel_id=25&story_id=24142&name=France's+oldest+paper+Le+Figaro+gets+new+look

10/3/05 - Sony crown of thorns ad draws angry response from readers
iol
http://www.int.iol.co.za/index.php?set_id=1&click_id=3&art_id=vn20051003131012480C701124

10/3/05 - Sanoma launches Serbian edition of gossip mag Story
publicitas
http://www.publicitas.com/display.asp?id=6.8&chp=6.3&foot=6.9&cpny=*&PARAM1=15155

10/3/05 - City AM launches first supplement to high end home buyers, Living
mediaweek uk
http://www.mediaweek.co.uk/news/index.cfm?fuseaction=details&nNewsID=520038

10/3/05 - B Media to take over Sotheby’s Preview magazine advertising sales
mediaweek uk
http://www.mediaweek.co.uk/news/index.cfm?fuseaction=details&nNewsID=519826

National:

10/3/05 - Boeing CV-22 ad draws fire from American-Islamic Council
pr newswire
http://biz.yahoo.com/prnews/050930/dcf064.html?.v=2

10/3/05 - Seattle Times looks to quits JOA with Seattle Post-Intelligencer
ap
http://biz.yahoo.com/ap/050930/seattle_newspapers.html?.v=2

10/3/05 - Lisa Rowe takes over ad duties at Times-Standard
times-standard
http://www.times-standard.com/local/ci_3078010

10/3/05 - NAA releases semi-annual study showing newspapers reach
usa today
http://news.yahoo.com/news?tmpl=story&u=/usatoday/20051003/tc_usatoday/studyshowsnewspapersreachmany

10/3/05 - Two rival Las Vegas newspapers combine products to grow separately
san luis obispo
http://www.sanluisobispo.com/mld/sanluisobispo/12800935.htm

10/3/05 - MPA releases Accountability: A Guide to Measuring ROI and ROO Across Media
mediapost
http://publications.mediapost.com/index.cfm?fuseaction=Articles.showArticleHomePage&art_aid=34738

10/3/05 - Chicago's RedEye hits the stands Free today
editor & publisher
http://www.editorandpublisher.com/eandp/news/article_display.jsp?vnu_content_id=1001219998

10/3/05 - Vogue investing heavily in China to become market leader as doors open
ny times
http://www.nytimes.com/2005/10/03/business/media/03vogue.html

10/3/05 - Oct 9 issue of TV Guide to show 9 different covers
mediaweek
http://www.mediaweek.com/mw/news/print/article_display.jsp?vnu_content_id=1001219919

10/3/05 - Reader's Digest continues to make moves toward youthful demographic
mediaweek
http://www.mediaweek.com/mw/news/recent_display.jsp?vnu_content_id=1001219923

10/3/05 - LA Times seeks to combat declines with shorter stories, more celebrities and local focus
wsj
http://online.wsj.com/public/article/SB112830208746958155-3bSMjiI_EfyMtPDHvmC7W4BOZIw_20061003.html

Hispanic:

10/3/05 - Texas Spanish-language daily Al Día turns two
publicitas
http://www.publicitas.com/display.asp?id=6.8&chp=6.3&foot=6.9&cpny=*&PARAM1=15150

10/3/05 - Advertisers and Publishers Find Need for Independent Research to Increase Print Media Advertising
portada-online
http://portada-online.com/HTML/WEBSITE/PAID/2005/10030501.ASPX

10/3/05 - Embassy Suites Hotels has launched a new print advertising campaign
portada-online
http://portada-online.com/productdetails.aspx?productID=1571&cid=1

10/3/05 - El Diario de El Paso, Al Dia and Diario La Estrella of Dallas, and La Frontera (Mc Allen/Harlingen) recently joined Texas Hispanic Newspaper Network.
portada-online
http://portada-online.com/productdetails.aspx?productID=1570&cid=1